Krista Ward Joins Alive as VP of Business Transformation
Published on January 31, 2025
Driving Innovation and Operational Excellence to Advance Alive’s Mission

Alive is excited to welcome Krista Ward as its new Vice President of Business Transformation. Krista brings over 25 years of healthcare expertise, specializing in strategic planning, operational excellence, and organizational transformation. Her unique ability to drive meaningful change while fostering collaboration will significantly impact Alive’s mission of providing compassionate end-of-life care.
Krista has held leadership roles at major organizations such as Express Scripts, Centene, and CareSource. Throughout her journey, she has built a reputation for turning challenges into opportunities, designing innovative solutions, and improving healthcare systems to better serve patients. Most recently, Krista served as Chief Operating Officer for a healthcare technology firm.
“I didn’t set out to pursue a career in business transformation, but life events steered me toward healthcare, and I discovered my passion for improving systems and experiences for others,” Krista shared. “It’s rewarding to know our work can make someone’s healthcare journey less stressful, and I’m thrilled to contribute to that mission at Alive.”
Krista’s guiding principles—treating others with kindness, tackling challenges head-on, and finding opportunities for improvement in every situation—align seamlessly with Alive’s commitment to compassionate care. She believes small changes, like streamlining processes, can have a profound impact, allowing employees to focus more on patients and families.
Kerry Hamilton, President and CEO of Alive, expressed his enthusiasm about Krista’s addition to the team: “Krista’s extensive expertise in healthcare and her passion for driving meaningful change makes her an invaluable asset to Alive. Her collaborative approach and innovative mindset will help us continue to evolve while remaining true to our mission of providing exceptional care. We are thrilled to have her on board.”
As VP of Business Transformation, Krista will oversee strategic and operational projects to ensure Alive continues to grow and evolve while maintaining its mission-focused approach. “I look forward to bringing forward changes that make a difference for every employee so they can focus on delivering the exceptional care Alive is known for,” she said.
Alive is honored to have Krista join its leadership team and is confident her expertise and dedication will drive transformative improvements that enhance both staff and patient experiences.